DIY AI Market Readiness Checklist

See what AI sees when it looks at your business using publicly available data.
No tools required. No software to buy.
This checklist helps you understand where gaps may exist in visibility, follow up, and automation.

Before You Start

  • Review what is publicly visible about your business

  • Spot common gaps that affect leads and conversions

  • Understand where to look, not how to fix everything

This checklist is the DIY starting point.
The full AI Market Audit is for owners who want prioritization and clarity faster.

Step 1: Google Visibility Snapshot

(5 minutes)

What to do

  • Open an incognito browser

  • Search your business name

  • Search your main service plus city

Check

  • Are you in the top 3 map results

  • Is your Google Business Profile complete and accurate

Why this matters
If Google is not confident about your business, customers will not be either.

Step 2: Review Momentum Check (10 minutes)

What to do

  • Count reviews from the last 30 days

  • Compare with 2 to 3 nearby competitors

Check

  • Are reviews consistent or sporadic

  • Are competitors getting reviews more frequently

Why this matters
Recent review activity matters more than total review count.

Step 3: Missed Lead Reality Check

What to do

  • Call your business after hours

  • Submit a website form

  • Send a message or DM

Check

  • How long until you get a response

  • Does anything happen automatically

Why this matters
Most businesses lose leads due to slow or missed follow up, not lack of demand.

Step 4: Automation Readiness Check

Ask yourself honestly:

  • If I am unavailable, does my system respond

  • Can someone book or inquire without calling

  • Does my website answer basic questions 24/7

Why this matters
Automation covers gaps when you are busy. It does not replace people.

Step 5: Prioritization Reality Check

Now ask yourself:

  • Which one gap is costing me the most right now

  • If I fixed one thing first, what would unlock the most momentum

If everything feels important, that is normal.
This is where most DIY efforts stall.

This checklist helps you:

  • Review what is publicly visible

  • Understand where gaps may exist

  • Get oriented

This checklist does NOT:

  • Score your business

  • Rank issues by ROI

  • Tell you what to fix first

If you went through the checklist and found a few gaps, that’s normal.

Want clarity faster?

If you would like us to run the data,

score the gaps, and show you what to fix first,

you can take the next step below.